The Treasures of Moria Instant Win and Sweepstakes

Prizes Valued at $25,000 Await Fans of
The Lord of the Rings Online

WESTWOOD, MA - October 9, 2008- In conjunction with today’s launch of The Lord of the Rings Online Mines of Moria Pre-order Program, Turbine, Inc. announced the start of The Treasures of Moria Instant Win and Sweepstakes* with prizes valued at $25,000. Instant Win codes will be available in specially-marked retail boxes of The Lord of the Rings Online: Mines of Moria available for pre-order at participating retailers nationwide beginning today or by visiting www.lotro.com/moria.

Players who redeem Instant Win codes will automatically be granted one entry into the Sweepstakes for a chance to win the grand prize of $10,000! The Treasures of Moria Instant Win and Sweepstakes begins today and is scheduled to continue until March 31, 2009. Visit www.lotro.com/moria to see the Official Rules.

"Mines of Moria will deliver breakthrough content and features that further establishes The Lord of the Rings Online as one of the world’s leading MMOs," said Jeffrey Steefel, Executive Producer of The Lord of the Rings Online. "Moria is a dark and dangerous place filled with epic treasures and we invite players across North America to join us in the greatest underground world ever imagined and perhaps grab some loot of their own!"
How to Enter:

  1. Buy any specially-marked retail box of The Lord of the Rings Online: Mines of Moria Pre-order, Complete Edition or Collector’s Edition game or visit www.lotro.com/moria to get an Instant Win code without purchase
  2. Visit www.lotro.com/moria to enter your Instant Win code
  3. Discover if you have been selected to win prizes and complete verification
  4. Be automatically granted one entry into a $10,000 sweepstakes drawing held at the end of the promotion

The prizes include:

  • $10,000 Cash (U.S. Dollars)
  • Two Alienware® Gaming Media Entertainment Packages
  • Logitech® Z-5500 THX Speakers
  • NVidia® GeForce 9600 GT cards
  • Logitech® G15 Keyboard & Logitech® G9 Laser Mouse
  • Alienware® Ozma 5 Headphones
  • Alienware® Orion Backpack
  • The Lord of the Rings Online Lifetime Memberships
  • The Lord of the Rings Online 30-day game time cards
  • The Lord of the Rings Online T-shirts
  • 2GB Flash Drives

The Lord of the Rings Online is the ultimate interactive adventure. This award-winning massively multiplayer online role playing game delivers an online experience brimming with life and filled with the familiar people, places and monsters from the most beloved fantasy of all time. Mines of Moria expands the online world of Middle-earth to let players adventure into the largest and most dangerous online underground environment ever created while extending the challenge to new heights with two new classes, ten additional levels and hundreds of new quests. Players will be able to explore the ancient underground cities of the dwarves, battle epic characters in the depths, face off with the Watcher, be a part of the fateful release of Durin’s Bane and more. For more information on The Lord of the Rings Online: Mines of Moria, please visit www.lotro.com/moria.

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